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May 2016

PictureEuropean Open Doors, Brussels - © European Union, 2016European Open Doors, Brussels ©European Union, 2016
FISHBOOST at European Open Doors


In celebration of the anniversary of the European Union, each year on Europe Day, EU institutions open their doors to the public. This year at this European Open Doors day on 28 May, FISHBOOST was invited by DG Research & DG Mare to have a stand in the Commision’s Berlaymont building in Brussels and show what FISHBOOST is all about.

By showing DNA and quizzing the audience, people could learn about selective breeding in aquaculture and the differences between wild and farmed fish. Several hundred visitors stopped by, which was a great turn-out! 

​Engaging with general public
It was a very good opportunity to engage with the public and increase their understanding of what selective breeding is and what FISHBOOST contributes. In return, FISHBOOST could learn about their perceptions of aquaculture and breeding . 

DNA and quiz-questions
To make people interested in selective breeding in aquaculture, Nofima brought small bottles of fish DNA for the visitors to watch and hold. In addition, people could fill in a quiz, making them aware of the choices that we all make as consumers, and the choices that fish farmers make every day. This worked well as a next step for those who were interested in the difference between wild and farmed fish.


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©2014 FISHBOOST.
This publication reflects the views only of the author, and not the European Commission (EC). The EC is not liable for any use that may be made of the information contained herein.





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